L’Oreal Kids

//L’Oreal Kids
L’Oreal Kids2018-02-01T21:45:53+00:00

Project Description

Promotion Type

Online Sweepstakes

Sponsor

L’Oreal USA, Inc.

Creative

L’Oreal USA, Inc.

Overview

Leveraging the popularity of the Disney movie “Cars 2,” L’Oreal ran an online sweepstakes featuring prizes such as a $3,350 Rosenberry Rooms room makeover, Cars 2 merchandise, and Toys “R” Us gift cards.

Promotion Summary

With Rosenberry Rooms, a purveyor of children’s furniture, Toys R Us gift cards, and Cars 2 merchandise, this promotion took aim at the family market and hit its target!