Outside Magazine and Porsche

//Outside Magazine and Porsche
Outside Magazine and Porsche2018-12-07T12:13:06+00:00

Project Description

Promotion Type

UGC Skill Contest

Audience

Legal residents of the 50 United States and D.C., 18 years of age and older

Overview

Outside Magazine and Porsche team up to create a fun and interactive contest that targets active and adventure-minded consumers and encourages social media shares through Twitter, Instagram, and Facebook. To enter, consumers post a photo that depicts their idea of an “Epic Weekend” to their Instagram or Twitter feed along with promotion-specific hashtags. Entries are aggregated using hashtags and a panel of judges appointed by sponsor will determine a winner who will receive an epic trip for 2 to Los Angeles including use of a Porsche.