Buddig Protein Power Player Sweepstakes

Promotion Title:

Buddig Protein Power Player Sweepstakes

Promotion Type:

Sweepstakes

Creative 

Agency

Sponsor:

Buddig 

Overview:

As one of the official sponsors of the Chicago Blackhawks, Buddig ran this sweepstakes promotion with Blackhawks themed prizes including a private suite to attend a Blackhawks game.  To increase sales, a label was affixed to product sold at grocery and convenience stores.  Each label contained a code which consumers would then enter on a microsite to gain entry into the sweepstakes.