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Old Wisconsin Leap Into Lambeau Sweepstakes
PROMOTION TITLE
Old Wisconsin Leap Into Lambeau Sweepstakes
PROMOTION TYPE
Sweepstakes
SPONSOR
Old Wisconsin Sausage, Inc.
OVERVIEW
To enter, consumers entered a code from specially marked packages of Old Wisconsin on the promotion site or mailed in their entry (AMOE) for a chance to win Packers gear or a once-in-a-life-time Packers experience.
Residents of IL, IA, WI, MI and MN were invited to enter for a chance to win a Packers/Lambeau Field VIP experience for 4 including game tickets, Packers Pro Shop gift card, photo op in the Lambeau Media Auditorium, access to the visitor’s locker room, and private tour. Winner’s experience was videotaped and shared on Old Wisconsin social media. Sponsor affixed unique entry codes to their products to incentivize purchase.
PRIZE
$500 gift card redeemable at the Packers Pro Shop located at Lambeau Field, a photo opportunity in Lambeau Media Auditorium for winner and up to 3 guests, special access to the visitor’s locker room at Lambeau Field for winner and up to 3 guests, one (1) customized Packers jersey, a private tour of Lambeau Field for winner and up to 3 guests, admission to Packers Hall of Fame for winner and up to 3 guests, private meal overlooking Lambeau Field for winner and up to 3 guests (date to be determined by Sponsor in consultation with winner), and four (4) tickets to a 2 Packers home game (game and seat location subject to availability and at Sponsor’s sole discretion).
WINNER
Pam W
WINNER QUOTE
“My experience was amazing. Everyone did an awesome job and made me feel super special!! Totally enjoyed every minute!!”
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